Best Practices for Battling Modernization Resistance

Periodically, businesses must evaluate their processes and systems to ensure they are up to date with the current technology. This is important because as technology ages and you build on top of it, things become more fragile and they break. It can be hard to convince a business owner that it’s time to modernize, when they see tech that is not “broken” right now. In general, humans resist change. We tend to live by the mantra, “If it isn’t broken, don’t fix it.” But when it comes to technology, being proactive is key. Upgrading systems and hardware before they break is far less expensive than the alternative.

Convincing business owners to modernize systems and processes that are currently functioning can be difficult. One of the biggest ways to overcome the inevitable resistance is to first make sure they understand that you’re on their side, that you care. You understand that they have someone losing sleep over a system or process that is clunky. That person is being woken up in the middle of the night and it’s taking a literal, physical toll. Explain that modernizing this specific process or system will alleviate that burden and help workflows run smoothly. Help them understand that you’re there to make their lives easier, not harder.

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Originally published at on May 13, 2020.



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PWV Consultants

PWV Consultants

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Taking big ideas and turning them into the tools of process modernization for businesses like yours. A boutique group of experts in the tech & design industry.